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Begs the question of why this guy feels he’s qualified to give social media training? Also reiterates my feeling that there are far too many ‘social media training’ courses that spend too much time on ‘why social media is important’, etc.

I tend to take the approach that people are there because they already know that. What they want is to find out how.

Next training covering social media and content planning is 27th July. Know anyone who might be interested? (Maybe I should contact Andrew above)….