Audiences of the Future - Learning Through Technology
Or how to make sure you don't get ignored by the kids who've only ever known a world with the internet
I recently got to listen to Scottish educator and blogger, Ewan McIntosh, give an inspiring talk about how technology is assisting learning in the classrooms of Scotland.
- He's got 4 year olds blogging!
- Empassioned teens critiqueing each other's homework on Bebo.
- Language skills being enhanced through virtual reality games.
- Flickr being used for art appreciation.
Irish education officials take note. Parents and anyone interested in what makes the new generation tick, read on....
Q. When is a Blog not a Blog?
A. When you’re looking at creating a 10 pager website, the intelligent solution is to create the site as a blog.
The standard pages of your site - About Us, Services, etc. - simply become pages on your blog. It looks identical to a ‘normal’ website. It costs slightly less to produce - always a good thing - and you get the added benefit of having a blog of course! Talk to us today about how.
Top 5 Reasons to Blog
- Open communication channel between you and your audience. Replace ‘press section’ of old Web 1.0 sites with a blog and allow your audience to communicate with you through comments.
- Opportunity to display your knowledge and demonstrate your passion. Whatever it is you’re blogging about, once you get into the habit, it will become second nature, and you will look forward to sharing the snippets of information that you come across over the course of your week. This, in turn, gives your audience a flavour of what you’re about and helps them to form an opinion as to whether they wish to do business with you.
- Helps your search engine ranking. Because search engines value sites that have frequently changing content, your blog site will score more highly on the search engines than a competitor site that doesn’t change from one end of the year to the next. In addition, when people link to you it accelerates your ranking because one way inbound links are the gold of search engine optimisation.
Read rest of the reasons and view recent samples here...
Getting to Know You : RSS
Picture this: it’s 4.30pm on a sunny Thursday…you’re having a bit of a strowl around the web and you come across a blog you like. The content is funny, it’s about a subject that interests you, so what do you do?
Web 1.0 - you add the site to your favourites, never to be seen again.
Web 2.0 – you add the RSS feed to your reader and can see at a glance whenever new content is published.
Just like with a website, you don’t need to understand how it works in order to enjoy it. So it is with RSS, you don’t need to understand xml to enjoy it! Like all good things on the web, Google offers a wonderful free tool that you can use to keep on top of your feeds. It’s called iGoogle (or Google home page) and all you need is a gmail account in order to get started.
Find out how to get started with RSS in 3 easy steps.