Life Coach That's Right On The Money
September 21, 2004
I'm really enjoying working on a website for one of my clients right now and I'll tell you why.
It's a site for a very switched on, non-airy fairy life coach and I'm telling you, it's going to be a flier! Life coaching ireland is an area that's rapidly growing in this country. There's a huge need for life coaching services, because despite the rapid increase in people's financial wealth, there has been a corresponding drop in our time. We probably have more things today than our parents or grandparents ever dreamed of having - but are we happier?
So where does life coaching fit in and what's it all about? A life coach is a person who can help you to get your life back on track. She asks the questions of you that will draw out the answers that are already within yourself, but which we never allow ourselves the time to consider. What kind of life do you want? Now and in the future? Are you happy doing what you're doing now for the rest of your life? Or do you want to change it?
Better than a best friend because a life coach won't judge you or agree with you just because she has to. Fitting a life coach into your schedule for an hour a month is probably the best present you can give to yourself because the effects will be long lasting. [Next time you're out late night shopping and about to make an unplanned purchase think about that!]
One of the reasons I'm enjoying working on the site is because it fits entirely into my view of how the best sites these days are structured.
If you look at the client sites that Brightspark has produced, you'll notice that the navigation not only lists the business services, but also is accessible by need. Even on our own site, you can see this on the home page in the boxes. Freedom Unlimited's life coaching Ireland site lends itself perfectly to this because, by its very nature, it is a business that attracts people by need.
Jackie Fitzpatrick, the life coach, is not targeting Ireland's top executives, nor is she going after the much marketed at business owners segment. Freedom Unlimited's target market is made up of 25-40 year olds. They are not the top exec's, but they are not the office juniors either.
They are people that you and I know well, people that are you and me?
People who have worked hard to get on in the education system, to secure that well paying job, but who are stuck in the rat-race of working hard all week, slogging it out in the gym (because we must strive for that great body), busy catching up with friends at the weekend (we have to be sociable), tired a lot of the time, and possibly getting a little sick and tired of it all.
All this by the age of 26? Or 32? Or 40?
When you visit Freedom Unlimited's site, you can enter it by need - The Quarter Life Crisis, The Terrifying Thirties, The Fabulous Forties.
If you're reading this and you think, "I'm so glad that's not me". Well good for you. But if you're reading this and a little part of your soul identifies with the possibility that you could do with a new set of goals and dreams, that you're finding life can be a bit humdrum and meaningless, that you're sick and tired of being sick and tired - and you haven't even reached 40 yet, then there's definitely something in it for you.
The other reason I'm enjoying working on this site so much is because Jackie is a lovely person. She draws out the best in me, I want to give her the best life coaching site in Ireland, and I'm enjoying it as I do it.
If you have any comments on Jackie's site, why not tell her? She'd love to have your feedback. And so would I. Please hit the contact us section of this site and let me know. I'm sorry I can't leave this blog open to comments anymore because it has only encouraged spam.