One for the Email Marketing Geeks. . .
Thursday, January 25, 2007
You know you've done too much email marketing if:
- you don't end friendships or love affairs...you "opt-out" of them
- you can't read any text wider than about 600 pixels
- you can think of 17 different ways to describe something as free without actually using the word "free"
- the shopping list you give your spouse has all the important items squeezed into the top lefthand corner of the piece of paper
- you look for the unsubscribe link in direct mail
- you reject birthday cards that don't have the postal address of the sender printed on the reverse of the envelope
- you delete people from your address book if they fail to return your phone calls three times in a row
- when people accept your dinner invitations, you send out another invitation asking if they're sure
- you send everyone two Christmas cards...one text-only, the other with images and colors